Femme Luxe, a prominent online fashion retailer, has recently announced an exciting new partnership with the innovative recycling app Regain, as part of their ongoing commitment to promoting clothing re-use and sustainability. This collaboration is just one of the many impactful initiatives that Femme Luxe is rolling out this year, with a strong focus on addressing environmental issues within the fashion industry.
The partnership with Regain offers customers a convenient way to donate their unwanted clothing at local drop points, in exchange for exclusive discounts from a variety of popular brands such as Superdry, PrettyLittleThing, Missguided, and Forever 21. The core aim of this collaboration is to embrace the principles of circular fashion and reduce the alarming amount of clothing that often ends up in landfills. Impressively, 95% of donations made through the app are either reused or recycled, underscoring the positive impact of this sustainable initiative.
Bobby Samari, the visionary founder of Femme Luxe, conveyed his excitement about the partnership, emphasizing the importance of combatting the excessive amount of clothing waste that accumulates in landfills each year. “A substantial volume of clothing is needlessly discarded annually, and we are determined to make a dent in these alarming numbers by joining forces with Regain, the user-friendly app that streamlines the recycling process. Recognizing the environmental challenges we are up against, we view this collaboration as a pivotal first step towards forging a more sustainable future.”
In line with their collaboration with Regain, Femme Luxe is actively exploring other significant sustainability initiatives, such as transitioning to biodegradable packaging solutions and potentially introducing a fully recycled clothing range. The brand remains steadfast in their dedication to continually assess and enhance their practices, with the ultimate goal of diminishing their environmental footprint.
Having aligned with leading brands like Asics, Moss Bros, Boohoo, In the Style, and Little Mistress in partnering with Regain, Femme Luxe is playing a crucial role in propelling the fashion industry towards a more sustainable and eco-conscious future. Together, these brands are demonstrating a shared commitment to reducing waste and championing recycling efforts, paving the way for a more environmentally responsible industry.
For more information on Femme Luxe and their sustainability efforts, visit their website here. To learn more about Regain and how the app is revolutionizing clothing recycling schemes, click here.
