Fausto Puglisi: The Creative Consultant Revitalizing Roberto Cavalli

Fausto Puglisi, the renowned Italian designer, has made a bold entrance as the creative consultant for luxury fashion house, Roberto Cavalli. Known for dressing celebrities like Beyonce, Lady Gaga, and Jennifer Lopez, Puglisi has perfectly blended techno, Tuscan, and rock-star elements in his sensational collection. Hailing from Messina, a city with a rich history influenced by Greek, Norman, and Gothic cultures, Puglisi embodies a fusion of Italian exuberance and Californian cool. We had the opportunity to catch up with Puglisi to discuss his plans for revitalizing Cavalli and his vibrant vision for the brand.

When asked about venturing into menswear, Puglisi expressed his desire to bring Cavalli back to its former glory. He acknowledges the changing perceptions of men and women in today’s world and envisions a more fluid and interactive approach to design that transcends traditional gender boundaries. Puglisi’s first women’s collection for Cavalli, which received a positive reception from buyers such as Selfridges and Neiman Marcus, further fueled his mission to revive the brand. This collection, titled “Season Zero,” represents a transitional phase between the past and future of Cavalli.

Puglisi’s focus for the menswear line is on separates, aiming to maintain the brand’s flamboyance. As an unapologetically Italian designer, Puglisi aims to translate Cavalli’s essence for a global audience, particularly in China, the USA, London, and Paris. He recognizes that the younger generation desires strength in their fashion choices without appearing absurd. Puglisi intends to develop the denim and knitwear offerings, showcasing exquisite jacquard fabrics sourced from Italy.

Honoring Roberto Cavalli as one of the greatest printmakers in fashion history, Puglisi draws inspiration from his own grandfather and his influence from vintage Hawaiian shirts. Puglisi sees Cavalli as a relatable luxury brand, comparable to a Ferrari that maintains a human touch. The Cavalli man represents someone who appreciates good wine, enjoys the company of friends, desires beautiful denim, and has a keen interest in car culture. Puglisi’s vision represents an urban and democratic interpretation of the brand.

Puglisi’s collaboration with former heavyweight champion Mike Tyson adds an intriguing aspect to his work for Cavalli. Puglisi admires Tyson’s journey of redemption and believes in giving people a second chance. Tyson’s fame extends across generations, making him a universally recognized figure. Puglisi compares Tyson’s iconic status to that of the Statue of Liberty, Marilyn Monroe, and Coca Cola.

As a fellow Italian designer from southern Italy, Puglisi effortlessly adapts to designing for an iconic Tuscan brand like Cavalli. He highlights the spirit of living together and accepting diversity that prevails in his hometown of Sicily. Puglisi’s connection to New York adds to his multicultural perspective.

Puglisi’s eponymous brand has adorned celebrities like Jennifer Lopez, Madonna, and Beyonce. His aspirations for who he would like to see wearing Cavalli menswear include prominent figures such as Barack Obama, Mike Tyson, Robert De Niro, Al Pacino, Martin Scorsese, Travis Scott, and Kanye West.

Approaching his role with great respect for Roberto Cavalli, Puglisi acknowledges the legacy of the larger-than-life designer and delves into the Cavalli archives to gain a deeper understanding of the brand’s history. Puglisi aims to showcase Cavalli’s rich heritage while also shedding light on the brand through Instagram.

Fausto Puglisi’s journey as the creative consultant for Roberto Cavalli is filled with excitement and a profound appreciation for the brand’s legacy. His passion for Italian design and his global perspective converge to create a vision that celebrates diversity and inclusivity. With every collection, Puglisi breathes new life into Cavalli, paying homage to the brand’s iconic prints and reimagining its future with influences from all corners of the world.

Useful links:
Roberto Cavalli Official Website
Fausto Puglisi Official Website

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