With the recent expansion of Ettinger’s retail partnership with Gieves & Hawkes, the luxury accessories brand has taken a significant step towards solidifying its presence in the high-end menswear market. The opening of the Ettinger Accessories Room at the prestigious No 1 Savile Row in London showcases a wide-ranging collection of accessories and bags, offering customers the most extensive selection of Ettinger products in any London retailer.
The successful collaboration between Ettinger and Gieves & Hawkes, which began with the introduction of Ettinger’s top-selling items in the flagship store a year ago, has laid the foundation for further joint projects and endeavors. The shared values of royal heritage and a commitment to craftsmanship make the two brands ideal partners, as evidenced by Ettinger holding a Royal Warrant from the Prince of Wales since 1996.
The new Ettinger Accessories Room at Gieves & Hawkes provides a unique opportunity for customers to explore the brand’s various collections, including the popular Bridle Hide Collection, Sterling, Capra, and Lifestyle Collections. Additionally, the in-store Craftsmanship and Archive Display offers a behind-the-scenes look at the meticulous process of creating Ettinger’s products, further enhancing the customer experience.
To celebrate the expanded partnership, an upcoming ‘Personalisation Day’ on November 22 will allow customers to have complimentary initials added to any leather items purchased on that day by a specialist. Nick Keyte, Managing Director of Gieves & Hawkes, has expressed his excitement about the collaboration, hinting at the potential for future joint projects and collaborations on the horizon.
As Ettinger continues to pursue strategic expansion plans, such as its recent venture into Turnbull & Asser’s NYC Townhouse, the brand is making significant strides to establish itself in key destination cities. The partnership between Ettinger and Gieves & Hawkes signifies a promising future for luxury accessories, with a focus on quality, craftsmanship, and innovative initiatives. The potential for more joint projects to come highlights the exciting possibilities ahead for these esteemed brands.
For more information on Ettinger and Gieves & Hawkes, visit their respective websites:
1. Ettinger
2. Gieves & Hawkes
