EssilorLuxottica, a well-known eyewear manufacturer, recently made an exciting announcement regarding their exclusive 10-year licensing agreement with Swarovski Eyewear. This collaboration aims to create a brand-new collection of eyewear that will be released in September of next year, just in time for the fall/winter 2023 season. The mastermind behind this collection will be none other than Swarovski’s creative director, Giovanna Engelbert. By combining Swarovski’s expertise in luxury jewelry with the renowned reputation of EssilorLuxottica in the eyewear industry, this partnership promises to be truly magnificent.
Francesco Milleri, the chairman and CEO of EssilorLuxottica, expressed his enthusiasm for this collaboration, emphasizing that they view each pair of frames as a wearable art piece. This perspective perfectly aligns with Swarovski and its rich history, making this partnership an ideal fit. Milleri is thrilled to embark on this journey together with Swarovski, creating something extraordinary.
Alexis Nasard, the CEO of Swarovski, stated that this licensing agreement is in line with the company’s LUXignite strategy. The agreement is set to remain in effect until the end of 2028, with an option for automatic renewal for an additional five years. This long-term commitment demonstrates the shared vision and mutual trust between EssilorLuxottica and Swarovski.
With Swarovski’s unparalleled craftsmanship and EssilorLuxottica’s expertise in eyewear manufacturing, customers can expect an exquisite collection of eyewear options. The combination of fashion and high-quality standards will showcase Swarovski’s signature style and elegance. Both companies are poised to leave a lasting impact on the eyewear industry with the release of this collection.
In conclusion, EssilorLuxottica’s 10-year licensing agreement with Swarovski Eyewear marks a significant partnership in the luxury eyewear world. This collaboration merges the artistic vision of Swarovski with the technological prowess of EssilorLuxottica, promising a visually stunning and technologically advanced collection of eyewear. As the release date approaches, fashion enthusiasts and eyewear aficionados can look forward to experiencing the extraordinary craftsmanship and elegance that this collaboration will undoubtedly deliver.
For more information about EssilorLuxottica, visit their website here.
To explore Swarovski Eyewear and their products, click here.
