Italian luxury fashion brand Ermenegildo Zegna has opened a pop-up shop at Harrods in London, showcasing an otherworldly shopping experience. The famous department store has transformed all 23 of its windows to feature the menswear brand’s intergalactic-themed display. The windows showcase a carefully curated collection of Ermenegildo Zegna’s creations, set against a backdrop of screens displaying a film about the brand and astronomy.
As part of the collaboration with Harrods, Ermenegildo Zegna has designed an exclusive collection of accessories, including the renowned Couture Bag by artistic director Stefano Pilati. The bag, made of leather, is available in three versions with five different colors and three different leathers. Additionally, customers can explore a new edition of the Double Monk shoes, known for their elegant double buckles.
The entire Ermenegildo Zegna line will be presented within the windows, creating an immersive experience that reflects the brand’s signature style. To further enhance its presence, the fashion house has produced a film in collaboration with Pilati and astrophysicist Fiorella Terenzi, centered around the theme of space. The film, previously showcased at the brand’s fashion show, will be displayed on multiple screens within the windows, adding movement and dynamism to the presentation.
Ermenegildo Zegna’s recent partnership with car manufacturer Maserati also garnered attention. The brand dressed the new Maserati Ghibli model, further solidifying its reputation for luxury and style.
Visitors to Harrods can enjoy the Ermenegildo Zegna pop-up shop and experience the brand’s unique blend of fashion and celestial inspiration until October 19th.
To learn more about Ermenegildo Zegna and its collaboration with Harrods, visit their official website. You can also explore the featured film and window displays here.Link 1 Link 2
