Dsquared2 and Anteprima brought an electrifying and spirited summer vibe to the Milan Fashion Week with their captivating collections. These designers encapsulated the essence of a carefree and colorful summer in 2023, leaving the audience awe-inspired.
Dsquared2, renowned for its audacious and adventurous designs, transported spectators to the scorching atmosphere of a beach holiday. The runway was adorned with opulent palatial aesthetics, creating the perfect backdrop for the sparkling and exuberant collection. Dean and Dan Caten, the masterminds behind Dsquared2, skillfully played with an array of colors and materials, incorporating sun-kissed pastel shades, dazzling sequins, and bold check patterns.
Layers took center stage in this collection, with jackets, blouses, tunics, dresses, and jumpsuits effortlessly draped over neoprene sports tops or nylon cycling shorts, giving the ensembles an ethereal and weightless feel. Garments made from translucent jersey fabric created a mesmerizing wet effect, while terry cloth pieces enhanced the beachy ambiance.
The Dsquared2 collection also boasted sensual and revealing designs. Transparent plastic jackets and skirts, delicately accented with white seams, dared to expose the body, tantalizingly veiled by barely-there bikinis. Sky-blue lace trousers added a touch of sensuality, while strategic unzipping on dresses and skirts tantalizingly revealed glimpses of bare skin, injecting a playful and provocative element into the collection.
On the other hand, Anteprima celebrated its 30th anniversary by embarking on a journey into nature’s heart. The fashion show unfolded in the enchanting Sempione Park, with the historic Milan Arena serving as a breathtaking backdrop. Models arrived by tram, embodying an eco-friendly approach while showcasing loose-fitting sporty chic dresses paired with retro hats.
Anteprima’s collection emanated a sense of weightlessness, with flowing nylon overcoats and undulating volumes. Designer Izumi Ogino, who made history as the first Japanese woman to grace the Milan Fashion Week runway in 1998, paid homage to her roots by incorporating black and white elements punctuated by primary colors. Geometric lines and patterns added a graphic touch, further elevating the collection’s visual allure.
The brand’s signature knitwear, a testament to Anteprima’s commitment to impeccable craftsmanship, showcased meticulous finishing and attention to detail. Ogino’s work solidified the label’s dedication to quality and precision. The iconic “wirebag,” a crocheted plastic bag that has become synonymous with the brand since its inception in 1998, also made a charming appearance in a mini version.
Sustainable development took center stage for Anteprima, as seen in the designer’s creation of paper seats for spectators to take home after the show. With a turnover of $29.3 million, excluding licensee revenues, the brand flourishes in key markets such as Japan, China, and the United States. Anteprima boasts distribution in approximately 40 points of sale worldwide, including flagship stores in Milan and Rome.
In conclusion, the Dsquared2 and Anteprima collections injected Milan with vibrant and effervescent energy. These designers showcased the industry’s boundless creativity and groundbreaking innovation, all while emphasizing the importance of sustainability and eco-consciousness. With their visually-stunning creations, these collections have set the stage for a summer brimming with light, warmth, and boundless joy in 2023.
Useful links:
– Dsquared2 Official Website
– Anteprima Official Website
