Dior recently unveiled its latest documentary, titled “Metamorphosis,” which not only pays tribute to women but also celebrates the influence of Frida Kahlo and the talented artisans behind the Cruise 2024 collection. As part of Dior’s series of behind-the-scenes documentaries showcasing its Cruise collections, the film’s primary objective is to honor the culture and craftsmanship involved in bringing each interseasonal line to life.
The Cruise 2024 collection, which took place in Mexico City earlier this year, drew its inspiration from the renowned Mexican painter and feminist icon, Frida Kahlo. Kahlo’s distinct style, particularly her use of Tehuana dresses to conceal her physical weaknesses, played a significant role in influencing Maria Grazia Chiuri, Dior’s head womenswear designer.
Through “Metamorphosis,” the documentary delves into the lives and artistry of Mexican women artisans who skillfully contributed to the collection. Viewers are provided with an intimate glimpse into the incredible skills these artisans possess, including embroidery, weaving, silversmithing, and other traditional Mexican techniques. The film serves as a platform to showcase the artisans’ unwavering dedication and pride in preserving their cultural heritage, knowledge that has been passed down through generations.
Chiuri underscores the importance of recognizing and appreciating the work of these often overlooked women artisans and their mastery. Through Dior, she aims to bring their crafts into the cultural spotlight, giving them the relevance they truly deserve.
The documentary reaches its climax with the grand unveiling of the Cruise 2024 show, where each collaborating artisan was cordially invited to attend. Notably, Dior extended an invitation to a young and talented weaver named Hilan, who was later invited to Paris to teach his craft in the French ateliers. This gesture by Dior underscores the brand’s recognition of pure talent and its commitment to fostering a cross-cultural exchange.
In summary, “Metamorphosis” stands as a poignant tribute to women, the vibrant country of Mexico, and the world of art. The film sends a powerful message, emphasizing the significance of preserving the cultural heritage and craftsmanship of diverse communities. It encourages a dialogue between the present and the future, ensuring that these invaluable traditions continue to evolve and inspire.
Starting from December 6th, viewers will be able to watch the documentary on the Dior website, where it will be made available.
Useful links:
1. Dior – Mille Fleur Dresses
2. Vogue – Dior’s Cruise Show in Mexico City
