The new campaign by luxury jewelry brand David Yurman features a star-studded lineup of supermodels including Amber Valletta, Joan Smalls, and Ashley Graham. Alongside them are Anna Ewers, Meghan Roche, Florence Clapcott, and musician Cobi, all captured in the stunning backdrop of Jamaica’s GoldenEye resort by the iconic photographer Peter Lindbergh. This marks the first campaign under the creative direction of Evan Yurman, who aims to bring back the celebration of life’s extraordinary moments, echoing the brand’s roots from its inaugural lifestyle campaign in 2001.
The ‘Celebration’ themed campaign showcases the new ‘Tides’ collection alongside timeless pieces from past collections, embodying the brand’s signature effortless elegance. Evan Yurman’s vision for the project is to highlight the beauty in the simplicity of everyday life, capturing the dynamic essence of the women and male artist chosen to represent David Yurman. The campaign pays tribute to the original intent of celebrating life’s exceptional moments while also embracing the beauty of the everyday.
Amber Valletta, a seasoned model with a plethora of high-profile campaigns under her belt, continues to shine as a prominent figure in the fashion industry. Her collaboration with David Yurman further solidifies her reputation as a sought-after model for luxury brands, having previously worked with renowned names such as Proenza Schouler, Prada, Escada, Mango, and Blumarine.
To view the stunning visuals from David Yurman’s latest campaign featuring Amber Valletta, Joan Smalls, and Ashley Graham, click here. Additionally, for more updates on the latest fashion campaigns and industry news, visit Vogue.
