David Yurman, the esteemed American luxury jewelry brand, has recently unveiled its first-ever Men’s High Jewelry collection to the world. To further enhance the collection’s debut, they have chosen celebrated actor Michael B. Jordan as their newest global brand ambassador. The collection, appropriately named ‘The Vault’, is the brainchild of Evan Yurman, David Yurman’s president and chief creative officer. With the belief that the time is ripe to explore the realm of men’s jewelry, Yurman has brought forth a collection that embodies sophistication and artistry.
Recognizing the extraordinary talents and refined demeanor of Michael B. Jordan, David Yurman strongly believes that he is the ideal embodiment of this groundbreaking collection. Captured by the skillful lens of Tyler Mitchell and styled by Jason Bolden, the campaign was shot in the enchanting city of Los Angeles. The visuals include a series of striking images and a captivating short film, all of which cleverly portray the fusion of architectural design and creative expression.
Taking inspiration from architecture, mythology, and nature, the Men’s High Jewelry collection boasts a remarkable assortment of 30 pieces. These include necklaces, bracelets, rings, and cufflinks, each meticulously crafted with custom cuts and illusion settings. The master artisans at David Yurman have handpicked rare and top-quality gemstones to adorn these exquisite designs. Oval links, embellished with pave diamonds, create a seamless and dazzling landscape that exudes an air of effortless movement.
One of the collection’s distinguishing features is the employment of custom diamond cutting and setting techniques borrowed from the exquisite world of high watch-making. This meticulous attention to detail serves to elevate the craftsmanship and beauty of each piece to extraordinary heights. From the conceptualization stage to the final product, every step is executed with unrivaled precision to ensure the highest level of quality and artistry.
During an interview, Michael B. Jordan revealed that the overarching theme of the campaign revolves around embracing one’s individuality and uniqueness. According to him, every artist contributes something distinct and exceptional, and working with David Yurman has provided him with the opportunity to collaborate with other creative minds and produce something that is timeless and universally appealing.
As of now, the Vault collection is exclusively available by appointment at select David Yurman retail stores. This limited availability further adds to the collection’s allure and desirability, solidifying its status as a coveted treasure for both jewelry enthusiasts and avid collectors.
David Yurman’s foray into the realm of men’s high jewelry exhibits the brand’s unwavering commitment to innovation and pushing boundaries within the luxury jewelry domain. With the inclusion of Michael B. Jordan in this collaboration, the collection stands poised to become an emblem of elegance, style, and individuality.
[Useful link: David Yurman’s Men’s High Jewelry Collection – https://www.davidyurman.com/discover/latest-news/mens-high-jewelry-latest.html] [Useful link: Michael B. Jordan’s Official Website – https://www.michaelbjordan.com/]
