Reports suggest that former footballer David Beckham is in discussions to take full control of Seven Global, his product licensing joint venture, from Global Brands Group (GBG). Negotiations are still in the early stages, but it is possible that Beckham’s management company, David Beckham Ventures Limited (DBVL), could become the majority or sole owner of Seven Global. Established in 2015, Seven Global handles Beckham’s long-term commercial partnerships, including deals with Adidas, Tudor, Safilo, and Coty.
Sky News has reported that talks between the two parties began last week. If the deal goes ahead, Beckham may need to spend around £29 million ($40 million) to acquire GBG’s stake. Currently, DBVL holds a 49% stake in the joint venture. The report also mentions that Seven Global is a significant source of profits for GBG.
Aside from his involvement with Seven Global, Beckham maintains a diverse investment and endorsement portfolio. He recently made investments in Lunaz, an electric car venture, and Cellular Goods, a company specializing in synthetic cannabinoids. However, there have been no official statements from Beckham or GBG regarding the potential acquisition.
(Useful links:
– Sky Sports article on David Beckham’s investments
– Business of Fashion analysis on Global Brands Group)
