Coach, a renowned luxury brand owned by Tapestry, has made a bold decision to phase out the use of fur in its upcoming collections. This strategic move is part of Coach’s larger commitment to sustainability and ethical practices in the fashion industry. By the launch of its Fall 2019 collection, Coach aims to completely eliminate fur from its designs, demonstrating its dedication to responsible and environmentally-conscious fashion.
Joshua Schulman, the president and CEO of Coach, has been a driving force behind the brand’s sustainability efforts. Since 2015, Coach has been actively setting corporate responsibility goals to reduce its environmental impact. The decision to go fur-free represents a significant milestone for Coach, reflecting its mission to prioritize social and environmental initiatives. In a time where consumers are increasingly demanding sustainable fashion choices, Coach’s move aligns with the shifting trends in the industry.
Joining the ranks of fashion labels like Diane Von Furstenberg and Burberry, Coach’s decision to stop using fur is a part of a larger industry movement towards cruelty-free and environmentally friendly practices. The recent fur-free London Fashion Week further underscores this trend, emphasizing the importance of conscious fashion choices in today’s market.
As a part of the Tapestry brand family, which includes Kate Spade and Stuart Weitzman, Coach continues to excel in the luxury market. Despite facing challenges, Tapestry reported a $5.9 billion revenue increase for fiscal year 2018, largely driven by strong performance in Kate Spade handbag sales. While Coach’s revenue slightly fell short of analyst estimates, the brand still saw a 5% rise to $1.10 billion, showcasing its resilience and adaptability in the competitive fashion landscape.
For more information on Coach’s sustainability efforts, visit their official website here. To explore the latest trends in sustainable fashion, check out the Sustainable Apparel Coalition’s website here.
