Chloé, the esteemed luxury fashion house under the ownership of Richemont, has recently welcomed Morgan Colin as its newly appointed chief information officer. With a strong background in the industry, Colin previously served as the IT data and digital manager at Saint Laurent, a prominent brand under Kering, since September 2019. Prior to his role at Saint Laurent, Colin garnered valuable experience working at the renowned Cartier for a period of four years.
This strategic appointment by Chloé comes in the wake of an important decision made by the brand’s CEO, Riccardo Bellini, back in March. Bellini announced the discontinuation of Chloé’s diffusion line, See by Chloé, which was originally introduced by Phoebe Philo in 2001. This move signifies a natural progression for Chloé as it aims to further establish its presence in the luxury market.
With Morgan Colin now leading the company’s information technology efforts, Chloé can expect to leverage his expertise to enhance and optimize its digital infrastructure. As the fashion industry continues to undergo digital transformations, having a capable and experienced IT professional like Colin on board will likely prove instrumental in driving Chloé’s success.
It is worth noting that Chloé’s appointment of Morgan Colin reflects the brand’s commitment to staying ahead of the curve in an ever-evolving luxury market. By strategically strengthening its digital capabilities, Chloé aims to not only maintain but also elevate its positioning within the industry.
Useful links:
1. Chloé Official Website
2. Kering Official Website
