Burberry’s global Burberry Streets tour has arrived in Shanghai, bringing with it a fusion of the brand’s contemporary vision and rich heritage. The focus of this event is to bring modern British luxury to life in innovative and exciting ways.
Visitors to Shanghai can expect to be fully immersed in the Burberry experience, with a variety of installations, events, and immersive experiences scattered throughout the streets of the city. These installations will showcase Burberry’s iconic signatures, including the seasonal check in knight blue, the rose print, and the newly refreshed Equestrian Knight Design.
One of the highlights of the event is the Petal Maze installation, which takes inspiration from the English rose motif explored in Daniel Lee’s first collection. Handcrafted sculpted shapes of petals, stems, and leaves will come together to create a visually stunning representation of Burberry’s Winter 2023 collection.
The Norman’s café pop-up, which was a hit in previous stops in London and Seoul, will also be included in the Shanghai leg of Burberry Streets. This unique café experience combines elements of Burberry with a selection of elevated café classics, providing visitors with the opportunity to indulge in both fashion and culinary delights.
Throughout the city, Burberry symbols will be prominently displayed, including Equestrian Knight flags flying on Panyu Road, Winter 2023 campaign posters at bus stops and billboards, and buses wrapped in Daniel Lee’s rose print driving through the city center. These visual elements enhance the Burberry experience and create a cohesive atmosphere throughout Shanghai.
Fashion enthusiasts and Burberry fans can experience this exciting event until the end of the year. Burberry Streets in Shanghai promises to be an unforgettable celebration of British luxury and innovation, merging the brand’s timeless heritage with a forward-thinking approach.
Don’t miss out on this unique Burberry experience in Shanghai. Stay updated on the latest news and events by visiting the official Burberry Streets website (insert link) and follow Burberry’s official Instagram account (insert link). These resources provide more information about the event and allow you to stay connected with the brand.
