Bugatti Expands into Safes with the Hyper Safe

Bugatti, the renowned luxury automobile manufacturer, is embarking on an exciting new venture by entering the world of safes. Teaming up with Buben&Zorweg, they have introduced the Hyper Safe, a sleek and highly secure safe that combines luxury with functionality. This limited edition safe not only offers unparalleled security but also allows for customization.

The Hyper Safe is a dream come true for Bugatti hypercar enthusiasts as it provides a secure and stylish place to store their personal belongings. The luxury car manufacturer has recently announced the launch of these unique and highly sought-after safes. With only 75 models available for purchase, this exclusive offering is sure to captivate collectors and aficionados alike.

Created in collaboration with Austrian manufacturer Buben&Zorweg, the Hyper Safe draws inspiration from Bugatti car designs, specifically the iconic “C” line of the Chiron model. Bugatti ensures exceptional performance by incorporating cutting-edge technology into the safe’s design. The door is constructed with a core made of ultra-resistant steel, while the customizable carbon fiber panels on the façade add a touch of personalization.

CEO of Bugatti International, Wiebke Ståhl, expressed her enthusiasm for the collaboration, stating, “Buben&Zorweg shares our philosophy of creating unique and masterful pieces. Over the course of 18 months, we have worked closely with their team to develop a range of highly secure limited edition safes that embody the essence of both our brands: timeless design, impeccable craftsmanship, and boundary-pushing technology.”

Bugatti has been actively forging partnerships in the luxury sector to expand its reach and explore new markets. From collaborations in gastronomy to ventures in new technologies and security accessories, Bugatti’s influence extends across various industries. Since 2018, Bugatti has partnered with the esteemed champagne house Carbon and recently unveiled a customizable Nabuchodonosor bottle named “la bouteille sur mesure”.

The luxury automobile manufacturer also has a strong presence in the luxury watch market, particularly with their line of connected watches. In 2021, Bugatti introduced a smartwatch specifically designed for driving enthusiasts, further solidifying their position in the world of luxury timepieces.

With their forays into fashion, hospitality, and perfumery, it is only natural to wonder which sector of the luxury industry Bugatti will set their sights on next. The brand’s dedication to innovation, exceptional craftsmanship, and timeless design continues to captivate enthusiasts and establish Bugatti as a true pioneer in the world of luxury.

Links:
1. Bugatti Official Website
2. Buben&Zorweg Official Website

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