Bucherer 1888, the renowned Swiss luxury watch brand, has recently inaugurated its first standalone Girard-Perregaux boutique in the United Kingdom. Situated in the prestigious Royal Opera House Arcade in Covent Garden, this 50 square meter store is specifically designed to showcase the elegance and sophistication associated with the Girard-Perregaux brand. Visitors are greeted with a sleek interior, featuring streamlined wooden showcases, light grey flooring, and floor-to-ceiling mirrored walls. The boutique’s contemporary and minimalist design is further emphasized by the wooden blade design on the façade ceiling and the lounge area, which boasts chic light grey seating. Adding a touch of luxury, a black wall in the lounge prominently displays the brushed gold bridge brand logo.
Girard-Perregaux enthusiasts will be delighted to find a wide range of collections available at the boutique, including the iconic Laureato, Vintage 1945, Cat’s Eye, 1966, and Girard-Perregaux’s special collaborations with Aston Martin. This comprehensive selection ensures that customers can explore and appreciate the brand’s diverse portfolio of exceptional timepieces.
Patrick Pruniaux, the CEO of Girard-Perregaux, expressed his excitement about the opening of their flagship store in the UK. He emphasized that this boutique will provide a unique opportunity for watch aficionados to experience the true essence and craftsmanship of Girard-Perregaux watches. Additionally, customers will have the chance to engage directly with the brand and its products, fostering a deeper connection and understanding.
This strategic partnership between Girard-Perregaux and Bucherer aims to deliver an unparalleled shopping experience and outstanding customer service for Girard-Perregaux enthusiasts. By establishing a presence in the heart of London, this collaboration ensures that watch lovers in the UK can access the brand’s exquisite timepieces with ease.
Useful links:
1. Bucherer Official Website
2. Girard-Perregaux Official Website
