Brand Machine Group (BMG) is making moves to expand its menswear division by creating a new role – Head of Buying in menswear. The company, known for its brand ownership and licensing, is looking to enhance its luxury and tailoring offerings.
Taking on this key position is Robert Cork, a highly experienced professional in the premium and luxury menswear industry. Cork formerly served as the Global Sourcing & Development Director at North Sails and worked at Hackett London. With his deep knowledge in product development and sourcing, Cork will play a crucial role in driving the growth of BMG’s menswear division.
Cork expressed his enthusiasm for joining the BMG team, praising their forward-thinking approach and innovative mindset. He believes that his expertise and motivation align well with BMG’s ambitious growth strategy in the menswear sector.
CEO Boo Jalil emphasized the importance of investing in experts in product development and sourcing to strengthen their menswear division. With a diverse portfolio that includes brands like Duchamp, Penfield, US Polo Assn, Jack Wills, Franklin & Marshall, and the recently acquired Peckham Rye, BMG aims to expand its offerings and deliver exceptional products to its customers.
This new appointment further demonstrates BMG’s commitment to global and retail expansion. With a strong focus on menswear, the company is poised to solidify its position as a major player in the fashion industry.
Useful links:
– [BMG Menswear Division](https://www.bmgworld.com/menswear)
– [Peckham Rye](https://www.peckhamrye.com/)
