Béatrice Borromeo Casiraghi, the stepdaughter of Princess Caroline of Monaco, has been chosen as the latest face of Dior. This announcement comes shortly after her sister-in-law, Charlotte Casiraghi, was named a brand ambassador for Chanel. The connection between the Monaco royal family and renowned fashion houses continues to grow stronger, with Dior solidifying its longstanding relationship with them.
Béatrice, known for her roles as a journalist, presenter, and philanthropist, has been hailed as a “true icon of elegance” by Dior. Her marriage to Pierre Casiraghi, Princess Caroline’s son, further cements her ties to the Monaco royal family. Not only is she the granddaughter-in-law of the late Princess Grace Kelly, but she also holds the position of godmother to Baby Dior. Additionally, Béatrice shares a close relationship with former Dior Artistic Director Marc Bohan, adding to her credibility and influence in the fashion industry.
Dior’s decision to appoint Béatrice as the face of their brand highlights their confidence in her ability to represent their values and vision. The unveiling of the SS21 collection through Dior’s social media platforms showcased Béatrice alongside esteemed actresses Yuko Araki, Maria Bakalova, and Phoebe Dynevor, further emphasizing her significance to the fashion house.
This recent appointment follows closely in the footsteps of Béatrice’s sister-in-law, Charlotte, who was also recognized by a renowned fashion brand. Charlotte, having a longstanding relationship with Chanel through her mother’s friendship with the late Karl Lagerfeld, was appointed as a brand ambassador. In honor of her new role, Charlotte took part in Chanel’s Spring/Summer 2021 campaign, where she posed in Lagerfeld’s former Monaco residence. Charlotte’s involvement with the brand goes even further, as she recently hosted the first literary event for Chanel in the esteemed Haute Couture salons on Rue Cambon.
The appointments of Béatrice and Charlotte exemplify the deep-rooted connection between the Monaco royal family and the world of luxury fashion. Their ties to these prestigious fashion houses showcase the influence they hold within the industry and the recognition they receive for their impeccable style.
Useful links:
1. Dior Official Website
2. Chanel Official Website
