Balmain stole the spotlight in Paris during the Red project with an extravagant event that featured performances by Darren Criss and Rag‘n’Bone Man. The star-studded event coincided with Paris’ annual Fête de la Musique, making it a truly memorable night at the historic Jardin des Plantes.
The iconic French fashion house organized the event to support Red, a global organization championed by Bono from U2 that focuses on combatting AIDS worldwide. Darren Criss, best known for his role in ‘Glee’, wowed the audience with a captivating performance of classic rock hits, adding a French twist to the well-known songs by legends like Queen and the Rolling Stones.
In a stunning outdoor setting, Balmain’s creative mastermind Olivier Rousteing unveiled a collection of rock-inspired looks that epitomized his unique design aesthetic. The runway showcased a range of styles, from sleek two-tone tuxedos to edgy biker jackets and luxurious silk dhoti pants, all featuring metallic tones and eye-catching textures that reflected the allure of rock star glamour.
Guests sipped on French Mule cocktails as they enjoyed Rag‘n’Bone Man’s soulful performance, which perfectly aligned with the Red project’s mission. This event continued Red’s longstanding partnership with the fashion industry, exemplified by Giorgio Armani’s Red Armani watch.
With over $650 million raised for vital initiatives benefiting millions worldwide, Red’s global communications director expressed confidence in the organization’s ongoing impact. The Red fête carried on late into the night, celebrating Balmain’s significant contribution to the cause with unwavering support and enthusiasm.
Ultimately, this event underscored the influential role that fashion and music can play in raising awareness for important global issues. Balmain’s rock-infused showcase and concert paid tribute to the essence of the Red project, showcasing the fashion industry’s creativity and generosity in making a positive impact.
Find out more about Red and how you can contribute to their cause here.
Discover Balmain’s latest collections and initiatives by visiting their official website here.
