Authentic Brands Group (ABG), the owner of Ted Baker and Reebok, is reportedly considering the acquisition of Hunter Boot, a renowned Wellington boot specialist based in the UK. Hunter, which holds two royal warrants and has recently been put up for sale, is currently undergoing an auction process with ABG expressing interest in acquiring the brand.
Hunter Boot, favored by celebrities, royalty, and affluent consumers, has faced challenges in recent years, particularly during the pandemic when the cancellation of live events greatly impacted its sales. In 2020, the brand received a funding injection of £16.5 million to prevent a collapse, with the Pall Mall Legacy fund being the majority contributor. Other shareholders include Searchlight Capital Partners and Pentland Group. Despite the setbacks, Hunter Boot has experienced a rebound in sales post-pandemic, with Chinese revenue playing a significant role in its recent growth.
ABG’s interest in Hunter Boot aligns with its pursuit of UK-based assets and its desire to expand its portfolio within the fashion industry. The company’s recent acquisition of Ted Baker and its potential acquisition of Hunter Boot positions ABG as a major player in the global fashion market.
Useful links:
– Hunter Boot official website
– Authentic Brands Group official website
