As British fashion brand AllSaints commemorates its 25th anniversary, it is taking a trip down memory lane by celebrating its ’90s London roots. The brand has launched a special capsule collection for both men and women that captures the essence of the grunge and sportswear trends that were popular during that iconic era.
The women’s “Since 1994” collection is a fusion of sportswear elements with a bohemian-chic twist. From shiny leather mini-skirts adorned with oversized buttons to track pants paired with cozy knitwear, the collection offers a diverse range of options. Flowing printed dresses styled with edgy motorcycle jackets and luxurious sheepskin coats are just a few examples of the standout pieces. Various patterns such as stripes, checkers, and zebra prints add a playful touch to the collection.
For men who are fans of streetwear, the anniversary collection boasts puffer jackets, leather outerwear, checked scarves, and innovative denim pieces. The M65 hybrid bomber jacket is a key piece that encapsulates the spirit of the ’90s. The campaign for the collection features the children of rock legends Liam Gallagher and Richard Ashcroft as models, further emphasizing the brand’s homage to the era.
By embracing its ’90s London roots, AllSaints showcases its dedication to heritage while maintaining its reputation for bold and cutting-edge fashion. The anniversary collection effortlessly blends nostalgia with contemporary trends, making it appealing to a wide spectrum of fashion-forward consumers. Even after 25 years, AllSaints continues to challenge conventions and redefine the fashion landscape.
To learn more about AllSaints and their 25th-anniversary collection, visit their official website or follow them on Instagram.
