Alberta Ferretti set the tone for Milan Fashion Week by presenting a breathtaking collection that embraced soft tones and urban explorers vibes. Departing from her usual ethereal and flowing designs, the Italian designer opted for safari-inspired looks that exuded a sense of adventure and wanderlust.
The runway was graced with wide trousers paired with cinched cardigans, flared leggings matched with utilitarian field jackets, and mini skirts styled with cropped jackets adorned with pockets. The collection embodied the essence of 1970s safari rangers, with models strutting in woven straw backpacks with luxe leather accents and comfortable flat sandals that hinted at a longing for exploration and new horizons.
Among Ferretti’s signature pieces were ruched tops, pink overalls featuring knitted brassieres, and short dresses in delicate broderie anglaise. For the evening ensembles, the designer embraced shorter black dresses, sheer pleated tops, and flirtatious A-line skirts that hit above the knee, injecting a hint of playfulness into the collection.
Earlier this year, as part of the Aeffe group alongside Moschino, Ferretti designed sleek new uniforms for the renowned airline Alitalia, solidifying her impact on not just the fashion industry but also on travel and hospitality. Italy’s fashion sector is a significant contributor to the country’s economy, accounting for 4 percent of its GDP and 10 percent of the global luxury goods market. With an anticipated growth of 2.8 percent in Italian fashion and related industries this year, Milan Fashion Week serves as a beacon for promoting Italian design and craftsmanship to the world.
As the week unfolds, attendees can anticipate showcases from prestigious fashion houses like Giorgio Armani, Prada, Fendi, Versace, Cavalli, and Dolce & Gabbana. Luxury outerwear group Moncler is poised to present its latest collection under the innovative “Genius” project, which features monthly product launches instead of the traditional biannual shows, signaling a shift towards a more dynamic and consumer-centric approach.
Milan Fashion Week embodies a vibrant celebration of creativity, innovation, and style, uniting designers and fashion influencers from every corner of the globe to unveil their creative visions for the upcoming season. As Italy’s fashion capital, Milan continues to lead the way in setting trends and inspiring the industry with its seamless fusion of rich tradition and cutting-edge modernity.
